Yes there is a single guiding principle of digital marketing strategy that hasn’t changed that Doug outlines at the most basic level in celebration of Social Media Day 2022!
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Doug doesn’t like to automate content from one social media platform to another. So why is he giving you permission to do it with stories from Instagram to Meta? Well there’s 4 reasons…
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Doug Cohen with writer’s block? No way…. okay well maybe a little but he chose to just write his way right out of it and here’s the thrilling result… Hehe…
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Doug discusses how the pandemic has posed some unique challenges for small businesses and the lessons that were served up in the process!
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Being a part of the team is the way to be especially in your approach to your digital marketing clients. Doug Cohen rants on this with a little inspiration just from a simple LinkedIn post by a friend.
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You might be using Facebook incorrectly. Here’s why, and this is aimed mainly at individual users but it can also apply to business pages.
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Doug unplugged from social media on a recent vacation. Was it a good thing? Read on to find out what he learned and what tips he has for your social media emotional health!
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Do you NEED to know what the ROI is on Social Media for your brand to KNOW it’s working? Doug Cohen says no… you don’t. Ooooh - this sounds a little bit against the grain! Read on and find out why he would post such blasphemy…
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Dumb questions will happen. Your customers and your client’s customers may ask them. But are they really dumb? And if they are, do you know how to handle them? Doug Cohen gives a few thoughts and a couple key tips on the topic here!
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Doug thinks social media has been quiet as of late…. could that mean it’s about to change in a big way?
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Content needs to be strong to make an impact - not wishy washy and weak. Take a stand with the right language! Doug gives a tip on how to do it!
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